Perry Gladstone

Casa del Sol Surf Hotel, Montanitas, Ecuador

Challenges: The hotel was losing money in the off-season, the restaurant business unpredictable, staff performance inconsistent and the proprieter's personal life was being stifled.

Solutions: Facilitated a personal vision for Randy giving him a clear picture of and direction towards his successful future. Created a new Vision and Mission Statement for the business, outlined a Business Plan to differentiate from competitors and effectively increase revenues and predictability and identified the key areas of the business that require training materials.

Perry,

I want to thank you for your advice. I have finished a very rough copy of my business plan and have started on the operating procedures. A few things have become very clear from the plan. For example, we need about 14 people to run the hotel correctly. This means that in down season we must be closed, which is actually a huge benefit to my personal life. It also means that we need training manuals for everybody to train new employees. I am in the process of writing the training manuals and the operating procedures and I can already tell that it will help immensely. I should have done this years ago.

Randy Hood, Owner
Casa del Sol
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Paul, Motion Picture Effects Artist

Challenges: Significant work and home-life pressure. Difficult and painful divorce.

Coaching: Provided support and references for professional help for immediate concerns. Coached how to handle confrontational episodes and identify common ground to keep discussions on-track. Facilitated awareness of behavioral patterns that lead to disappointment and/or conflict at work and home.
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E.C. Lips- Canadian Boardwear Brand, Halifax, NS

Challenges: Unarticulated vision. Lacking strategy for building brand awareness and expanding distribution network.

Solutions: Identified the brand’s core ideologies, beliefs and values and established these principles as the touchstones and key influences for articulating the Vision and creating future marketing plans and product development.

We were looking to find the correct direction for our business. Using examples from his past Perry was able to focus our energies and helped us to answer our own questions by asking the right ones.

Jeremy Lutes, Partner
E.C.Lips Canadian Boardwear
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Anthony, IT Executive

Challenges: Unsatisfied with current occupation and lifestyle

Coaching: Identified what was missing from Anthony's current job and personal life. Planned a vacation to experience new cultures and alternative lifestyles. Identified best personal practices, skills and new ways to exercise them.
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CBC Radio One ‘The Current’

Challenges: Encourage, develop and cultivate the relationship between Canada’s number one current affairs show and its listener audience.

Solutions: Designed a mediated, listener directed forum to identify topics of particular interest and import. Sourced appropriate internal and external production resources and presented implementation strategies.